Retail: The sustainability pivot point

Today is it becoming clear that major retailers are now a pivot point for corporate sustainability. On the one hand, they influence thousands of suppliers; on the other, they interface with millions of consumers. In the attached article originally published on GreenBiz in 2010, when I was a Director at Five Winds International,  I explore how environmental and social issues have grown in importance and how retailers have demonstrated a strong desire to capitalize on a small but growing group of consumers who are willing to purchase products that reflect their values.

(Click on the image to download the pdf file.)